Asian gaming giant Nexon has reshuffled its executive staff in North America. The company announced today that it was reassigning Min Kim and Ron Moravek to  a new division of the company dubbed Nexon XP.

They will dedicate themselves to bringing externally developed games to the Nexon fold, and in doing so, they will deal with Nexon’s current star external developers who are creating Western-focused content.

Kim, formerly CEO of Nexon America, and Moravek, former head of live operations, will work with developers on such games as Dirty Bomb from Splash Damage, Project BlueStreak from Boss Key Productions (headed by Gears of War creator Cliff Bleszinski), and an unannounced title from United Front Games.

Rich Williams, formerly senior vice president of customer experience and engagement, has been promoted to the position of president of Nexon America and will be responsible for the company’s day-to-day operations. YT Kang will become vice president of Online Game Production at Nexon America.

Owen Mahoney, CEO of Nexon, said in a statement, “A key focus for Nexon going forward is to increase share in the North American and European video game markets. Nexon XP was founded to achieve this through the creation of world-class games with world-class development partners.”

The change reflects a lot of deal-making that Mahoney has been engaged in since he took over earlier this year as CEO. Mahoney, who spoke at our GamesBeat 2014 conference, has put a priority on publishing high-quality, fun games that are on par with some of the best Western content.