Hear from CIOs, CTOs, and other C-level and senior execs on data and AI strategies at the Future of Work Summit this January 12, 2022. Learn more


Major European streaming music company Deezer is finally bringing its paid music subscription service to U.S. consumers through a partnership with high-end speaker company Bose. Today the company announced that music fans in the U.S. will now be able to sign up for Deezer Premium Plus through Bose products.

This marks the second such hardware partnership the company has made to grab attention from American consumers, who already have plenty of choices for premium on-demand music services from rivals like Spotify, Rdio, and Beats Music. Last month the company announced the debut of its high-quality audio streaming music service through a partnership with Sonos.

As part of the Bose partnership, Deezer is offering a promotional rate of $5 per month (compared to the regular $10 price) to sign up for the service. The discounted rate is good for a year, which just might be enough to lure away subscribers from rivals.

VentureBeat

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative technology and transact. Our site delivers essential information on data technologies and strategies to guide you as you lead your organizations. We invite you to become a member of our community, to access:
  • up-to-date information on the subjects of interest to you
  • our newsletters
  • gated thought-leader content and discounted access to our prized events, such as Transform 2021: Learn More
  • networking features, and more
Become a member