Mark Zuckerberg is the new Oprah. For his 2015 New Year’s resolution, he created a book club and invited 30 million people to join in on the discussion of the bi-weekly book selection.

Oprah was Generation X’s book cash cow; since she left TV, it appears, the honor has been bestowed on Zuckerberg. Since Moises Naim’s The End of Power was announced as the inaugural book of his new club, its sales have skyrocketed. In a week, it went from Amazon.com rank #44,369 to #8.

It is now ranked #1 and #2 in its category of Economic History (Kindle and paperback editions are sold separately).

The reviews are almost as incredible. Craigslist founder Craig Newmark left a review on Sunday. “Power is flowing to regular people, people who’ve never had much of a voice, largely facilitated by the Internet,” he wrote in a 5-star review. It was the first review, according to Amazon’s ranking system, since last November.

The book club itself has swelled to over 150,000 users. The potential for Zuckerberg’s book club is just getting started.

VentureBeat

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative technology and transact. Our site delivers essential information on data technologies and strategies to guide you as you lead your organizations. We invite you to become a member of our community, to access:
  • up-to-date information on the subjects of interest to you
  • our newsletters
  • gated thought-leader content and discounted access to our prized events, such as Transform
  • networking features, and more
Become a member