Striking while the U.S. forge is hot.

Publisher Gameforge announced a new partnership with Maryland-based developer Sparkypants today. Gameforge publishes massively multiplayer online games in the European market, including titles like Tera, Aion, and Wizard101. This new agreement is a new step in the publisher’s efforts to expand into North America. The U.S. gaming market is worth $22 billion in 2015, according to Newzoo, so it’s natural that companies want to break into it.

“The experience and passion that we got in touch with at Sparkypants convinced us that we just found the right partner to expand our publishing activities in the U.S. market,” said Timothy Campbell, senior vice president at Gameforge, in a press release sent to GamesBeat. “After signing the U.S.-license for the powerful digital TCG [trading card game] Hex: Shards of Fate, and bringing more experience within this market to our company by our latest recruitment efforts, we felt a cooperation with a developer based in the North American market was the next logical step for us.”

The deal involves an unannounced game from Sparkypants, which includes vets from notable studios like Firaxis and Big Huge Games.