Adblock Plus passes 100 million active users

Adblock Plus, the world’s most popular ad-blocking tool, today announced it has passed 100 million active users. Just four months ago, the tool had passed 500 million downloads, which shows a decent retention rate, given that Adblock Plus has been around for 10 years and many have naturally downloaded it more than once. The company … Continue reading Adblock Plus passes 100 million active users