Austin, Texas-based startup Bloomfire announced last week that it raised a $12.8 million investment from Austin Ventures.

Bloomfire helps businesses manage and share all information their employees need, using its database. By doing so, employees can promptly get answers to their questions and perform better.

“Nearly every company has the problem Bloomfire’s knowledge sharing platform solves: providing employees with easy access to the information they need to do their jobs,” said Austin Ventures GP Chris Pacitti. “This funding will enable Bloomfire to continue to innovate its products and further develop its core services for knowledge sharing across the enterprise.”

Etsy, Ogilvy, and Whole Foods are some of the clients on Bloomfire’s portfolio.

Bloomfire said it will use the series B funding to further develop its technology, as well as fueling its marketing efforts.


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