Join gaming leaders, alongside GamesBeat and Facebook Gaming, for their 2nd Annual GamesBeat & Facebook Gaming Summit | GamesBeat: Into the Metaverse 2 this upcoming January 25-27, 2022. Learn more about the event.
Pokémon Go’s success is unlike anything that Apple’s App Store has ever seen before.
Pokémon Go had more downloads in its first week on the iOS App Store than any other app ever, according to Apple. It already beat Clash Royale to 10 million installs, but now the Google Maps-powered monster-capturing app is proving it’s bigger than anything that came before it in terms of attracting players. Overall, intelligence firm Sensor Tower has found that the game has more than 30 million downloads since debuting July 6. When it comes to money, Pokémon Go has already made $35 million in revenues from the $36.9 billion mobile gaming industry.
GamesBeat reached out to The Pokémon Company, which publishes the game, and developer Niantic for a comment. We’ll update this post with any new information.
What’s most impressive about this App Store data is that Pokémon Go did not have a worldwide release. It went live in New Zealand and Australia on July 6 and then the United States got the game on July 7. Other regions did not start getting access until more than a week later. That means Pokémon Go set a record in only three countries.
The 2nd Annual GamesBeat and Facebook Gaming Summit and GamesBeat: Into the Metaverse 2
January 25 – 27, 2022
On top of this, Apple (and Google with its Google Play Store) has yet to put Pokémon Go in its “featured apps” section. Almost every new game — even big name releases like Clash Royale — rely on Apple and Google featuring them to boost their download numbers in the early days. Pokémon Go, however, has turned into a full-blown cultural sensation without relying on any help from Apple or Google.
Pokémon Go’s surging success should continue through this weekend after Niantic finally launched the game in Japan earlier this week.
GamesBeatGamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. How will you do that? Membership includes access to:
- Newsletters, such as DeanBeat
- The wonderful, educational, and fun speakers at our events
- Networking opportunities
- Special members-only interviews, chats, and "open office" events with GamesBeat staff
- Chatting with community members, GamesBeat staff, and other guests in our Discord
- And maybe even a fun prize or two
- Introductions to like-minded parties