The Transform Technology Summits start October 13th with Low-Code/No Code: Enabling Enterprise Agility. Register now!


CloudCraze, an ecommerce startup that integrates into Salesforce’s cloud services, announced this morning that it landed $20 million in funding. The round was led by Insight Venture Partners. Salesforce Ventures, the corporate investment arm of Salesforce, also joined.

The Chicago-based startup provides businesses with a tool to generate online revenue by connecting buyers and sellers on multiple channels. Customers include Coca-Cola, GE, and Kellogg’s. One of CloudCraze’s main competitors, Demandware, was recently acquired by Salesforce for $2.8 billion. This, along with Salesforce’s new business division, the Salesforce Commerce Cloud, is a clear indication of the CRM giant’s desire to establish its presence in the ecommerce market.

CloudCraze’s latest funding will be used to further product development, expand in the the U.S. and EMEA, and grow the team. Founded in 2009, the startup is currently being managed by CEO Chris Dalton.

VentureBeat

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative technology and transact. Our site delivers essential information on data technologies and strategies to guide you as you lead your organizations. We invite you to become a member of our community, to access:
  • up-to-date information on the subjects of interest to you
  • our newsletters
  • gated thought-leader content and discounted access to our prized events, such as Transform 2021: Learn More
  • networking features, and more
Become a member