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Pokémon Go has grossed over $1 billion in revenue since it was launched on July 6 last year, according to measurement firm Sensor Tower.
In less than seven months, Niantic’s mobile game on iOS and Android has become the fastest-growing mobile game in history in revenues.
By comparison, Sensor Tower said Supercell’s Clash Royale, which is itself closing in on $1 billion spent in-app by players, was released nearly 10 months ago, on March 2, 2016. In its first seven months, it grossed approximately $550 million worldwide.
Back in July, Pokémon Go had a day where it grossed more than 18 million. More recently, it has made about $1.5 million to $2.5 million per day. And it can spark revenue growth through one-time events such as its Halloween promotion.
Three top investment pros open up about what it takes to get your video game funded.
App Annie, another market research firm, estimated that Pokémon Go hit $950 million in revenue by the end of 2016. Here’s a fireside chat I did with Niantic’s Archit Bhargava at CES 2017 earlier this month.
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