VentureBeat Homepage
  • The Machine
  • GamesBeat
  • Jobs
  • Transform 2021
  • Account Settings
  • Log Out
  • Become a Member
  • Sign In
VentureBeat Homepage

GamesBeat

VentureBeat

  • AR/VR
  • Big Data
  • Cloud
  • Commerce
  • Dev
  • Enterprise
  • Entrepreneur
  • Marketing
  • Media
  • Mobile
  • Security
  • Social
  • Transportation

Follow

follow us on Twitter follow us on Facebook follow us on LinkedIn Follow us on RSS

The Machine

  • AI
  • Machine Learning
  • Computer Vision
  • Natural Language Processing
  • Robotic Process Automation

Follow

Follow us on RSS

GamesBeat

  • Games
  • Esports
  • PC Gaming

Follow

follow us on Twitter Follow us on RSS

Events

  • Upcoming
  • Transform
  • Media Partner
  • Webinars

General

  • Newsletters
  • Got a news tip?
  • Advertise
  • Press Releases
  • Guest Posts
  • Deals
  • Jobs
  • VB Lab
  • About
  • Contact
  • Privacy Policy
×

Join the GamesBeat Community

Free: Join the GamesBeat Community for access to 3 premium posts or videos a month.

Learn More
Please wait...

Share

  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn

Profile

  • VentureBeat Homepage
  • Newsletters
  • Events

2 Funplus mobile games have generated more than $1.3 billion in revenue

Dean Takahashi@deantak April 22, 2019 7:15 AM
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn

Driving Game Growth & Into the Metaverse

Register today to connect with the games industry, join private networking sessions, and hear the latest on driving game growth and the metaverse.

January 26-28, 2021

Register for free

Funplus has been quietly making mobile games since 2010, and it may surprise you to learn that two of its games have generated more than $1.3 billion in revenue.

The Beijing-based company has grown to more than 1,000 employees across six studios, with recent strategy game hits King of Avalon: Dragon Warfare and Guns of Glory. It also recently launched Z Day: Hearts of Heroes, a post-apocalypse zombie strategy game.

Oren Bennett, game operations for FunPlus, said in an interview with GamesBeat that King of Avalon has generated more than $721 million in revenue since 2016, and Guns of Glory has generated more than $510 million since launching in 2017. Both games are massively multiplayer online strategy games that keep players coming back with constant updates.

Founded in 2010 by Andy Zhong, the original Funplus grew fast on the strength of titles such as Family Farm, Farm Farm Seaside, Royal Story, and Fantasy Slots on iOS, Google Play, and Amazon. Those titles did better in the West than in China itself, and that’s what is still unique about Funplus and its audience, as it makes games in China for the global stage. After some internal infrastructure adjustments in 2016, FunPlus focused on new titles like King of Avalon and Guns of Glory.

Above: Guns of Glory has generated more than $510 million in revenue.

Image Credit: Funplus

Since then, the new Funplus has been fairly quiet, though it did announce a $50 million mobile game investment fund in 2016. It also started a Funplus Esports division that operates the League of Legends Southeast Asia Tour. It also has its own esports team.

The new games are generating most of their revenue in the U.S., where the average revenue per user is highest. The KingsGroup division is making the strategy titles, and it has more in the works. The goal for 2019 is to generate $1.5 billion in revenue.

“These games are heavy player-versus-player (PVP) games that attract only the most active and battle-driven players all over the world who don’t mind spending a lot of time and money playing them and also the games’ other core function is the alliance, which glues the players into an in-game and outside game community,” Bennett said. “It definitely helped the games’ daily active users big time.”

Above: Z Day: Hearts of Heroes is Funplus’ newest game.

Image Credit: Funplus

Funplus is currently operating four SLG games (or simulation games, as the strategy titles are known in China) and three casual games. Three or four titles are slated to come out this year. Bennett said the company will start being more public about its progress with games, and so we should expect to hear more about it in the future.

“Z Day looks like a good success with just a short time so far,” Bennett said.


Register for GamesBeat's upcoming event: Driving Game Growth & Into the Metaverse

Product Comparisons

View Guides

Search jobs and find your dream job today.

Get Hired
  • GamesBeat
  • Follow us on Facebook
  • Follow us on Twitter
  • Follow us on LinkedIn
  • Follow us on RSS
  • VB Lab
  • Newsletters
  • Events
  • Deals
  • Product Comparisons
  • Jobs
  • About
  • Contact
  • Careers
  • Privacy Policy
  • Terms of Service

© 2021 VentureBeat. All rights reserved.