A new GamesBeat event is around the corner! Learn more about what comes next.
Music moguls Tainy and Lex Borrero have invested in esports conglomerate RektGlobal, joining Steve Aoki and Imagine Dragons as co-owners.
“We’re excited to add Tainy, the legendary Latin music producer, as well as his manager and award-winning executive, Lex Borrero, as investors in the RektGlobal family,” said Amish Shah, the founder of RektGlobal and co-owner of Team Rogue, in a statement. “With Tainy and Lex’s support, we look forward to continuous growth and elevation of Rogue Nation’s global footprint in Latin America and beyond.”
Three top investment pros open up about what it takes to get your video game funded.
As co-owners, Tainy and Borrero will support the growth of RektGlobal and Rogue in Latin America through strategic partnerships. They will also create and deliver creative streaming content alongside Rogue players and strengthen awareness around the team’s Junior Rogue program for amateur gamers and enthusiasts.
Tainy is renowned for his production on Cardi B, Bad Bunny and J Balvin’s “I like it.” He co-produced all but three of the 14 tracks on Balvin’s 2018 “Vibras,” and is working on his first-ever album that will release later this summer.
In a statement, Tainy said, “As a passionate gamer and supporter of Rogue, I’m excited to join RektGlobal as an investor. When I’m not in the studio, I’m gaming – playing everything from League of Legends, NBA 2K and Final Fantasy to Gears of War, whose soundtrack I’m currently working on, in addition to my own album.”
Borrero, who was the publisher of Zedd’s The Middle, said in a statement, “I’ve been watching what RektGlobal has been doing in the space since 2017, and I love their vision of merging music and gaming. When the opportunity came up, it was a no brainer.”
Founded in 2016, the New York-based RektGlobal wants to bridge esports and traditional sports. It has teams competing in Fortnite, FIFA, and League of Legends. The organization also serves as esports Agency of Record to State Farm, which recently announced its first-ever endorsement of an esports athlete, Benjamin “DrLupo” Lupo, a top Twitch streamer and the captain of Rogue’s Fortnite team.
GamesBeatGamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. How will you do that? Membership includes access to:
- Newsletters, such as DeanBeat
- The wonderful, educational, and fun speakers at our events
- Networking opportunities
- Special members-only interviews, chats, and "open office" events with GamesBeat staff
- Chatting with community members, GamesBeat staff, and other guests in our Discord
- And maybe even a fun prize or two
- Introductions to like-minded parties