Skip to main content
VentureBeat Homepage
  • Events
  • GamesBeat
  • Data Pipeline
  • GamesBeat Summit Next 2022
  • Account Settings
  • Log Out
  • Become a Member
  • Sign In
VentureBeat Homepage

GamesBeat

VentureBeat

  • AR/VR
  • Big Data
  • Cloud
  • Commerce
  • DataDecisionMakers
  • Dev
  • Enterprise
  • Entrepreneur
  • Marketing
  • Media
  • Mobile
  • Security
  • Social
  • Transportation

Follow

follow us on Twitter follow us on Facebook follow us on LinkedIn Follow us on RSS

The Machine

  • AI
  • Machine Learning
  • Computer Vision
  • Natural Language Processing
  • Robotic Process Automation

Follow

Follow us on RSS

GamesBeat

  • Games
  • Esports
  • PC Gaming

Follow

follow us on Twitter Follow us on RSS

Events

  • Upcoming
  • Media Partner
  • Webinars

General

  • Newsletters
  • Got a news tip?
  • Advertise
  • Press Releases
  • Guest Posts
  • Contribute to DataDecisionMakers
  • Deals
  • Data Pipeline
  • Jobs
  • VB Lab
  • About
  • Contact
  • Privacy Policy

Join the GamesBeat Community

Free: Join the GamesBeat Community for access to 3 premium posts and unlimited videos per month.

Learn More

Sign up with your business e-mail to continue with ticket purchase

Please wait...

Share

  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • VentureBeat Homepage
  • Newsletters
  • Events

AT&T will offer 6 months of Google Stadia cloud gaming to 5G and Fiber customers

Dean Takahashi@deantak
June 8, 2021 6:00 AM
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
Stadia in the bedroom
Stadia in the bedroom
Image Credit: Google

Interested in learning what's next for the gaming industry? Join gaming executives to discuss emerging parts of the industry this October at GamesBeat Summit Next. Learn more.


AT&T will offer six months of Google Stadia cloud gaming service to AT&T’s 5G and Fiber customers.

Under the deal, AT&T will bring the speed, and Stadia will bring the games. And for those who redeem the offer, Google will offer them a chance to buy a Stadia Premiere Edition (with Chromecast and a Stadia controller) for $20 for a limited time. Normally, Google Stadia Pro costs $10 a month.

The offer goes into effect June 9. It’s no secret that Google has struggled to get customers for Stadia, which is a cloud gaming service that enables high-end games to run on low-end hardware, whether mobile phones, consoles, or PCs. Google launched its much-heralded entry into cloud games with Stadia in November 2019 and promised it would make its own games for the service. But in February it shut down the Stadia Games studio started by developer Jade Raymond. Google is now relying on third-party games for Stadia.

AT&T wants to give people a reason to upgrade to both 5G and fiber networking technologies, and cloud gaming is one of the heavy-duty data consumers. For consumers who don’t want to spend a lot of money on new hardware every couple of years, cloud gaming isn’t a bad solution. But it’s clear that Google needs to add some must-have games to Stadia to boost demand. These 5G deals are increasingly common as networks seek to boost traffic. Verizon also recently said it would give out 6 months of Apple Arcade to subscribers.

Event

MetaBeat 2022

MetaBeat will bring together metaverse thought leaders to give guidance on how metaverse technology will transform the way all industries communicate and do business on October 3-4 in San Francisco, CA.

Register Here
Google Stadia Controller

Above: Google Stadia’s Controller for cloud gaming.

Image Credit: Dean Takahashi

AT&T 5G and AT&T Fiber offer faster speeds so you can start streaming games from the cloud instantly — no need to wait for a game to download or an update to install. AT&T also says these networks offer less lag so you can see your actions respond on any screen in near real time. This is critical when it comes to cloud gaming because every millisecond counts, and delays or interruptions are frustrating. And AT&T says it delivers more bandwidth so you can stream graphics in 4K HDR and 5.1 surround sound, without consoles or expensive equipment.

Google offers a base Stadia service for free. AT&T Fiber offers plans at 500Mbps and 1Gbps speeds.

With Stadia Pro, you can claim free games now, and more are added every month that you can begin playing immediately. Stadia users can play marquee games like Hitman, sports titles like MotoGP 20, or indie titles like Human: Fall Flat. They can also purchase the latest games on Stadia, like Cyberpunk 2077, FIFA 21, Resident Evil Village, and Madden NFL 21.

AT&T said its 5G and Fiber networks are being optimized for gaming with technologies like edge compute and network slicing to deliver gaming at the lowest possible latency.

Stadia recently announced that compatibility with Chromecast with Google TV will arrive on June 23, along with other compatible Android TV devices and opt-in access to the full Android TV ecosystem.

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Learn more about membership.

Author
Dean Takahashi
Topics
GamesBeat Mobile

MetaBeat 2022

Join metaverse thought leaders in San Francisco on October 3-4 to learn how metaverse technology will transform the way all industries communicate and do business.

Register Here

GamesBeat Summit On-Demand Library

Head over to our on-demand library to view sessions from the live event and rewatch your favorite sessions from our virtual days.

Watch Now

Search jobs and find your dream job today.

Get Hired
  • GamesBeat
  • Follow us on Facebook
  • Follow us on Twitter
  • Follow us on LinkedIn
  • Follow us on RSS
  • VB Lab
  • Newsletters
  • Events
  • Special Issue
  • Product Comparisons
  • Jobs
  • About
  • Contact
  • Careers
  • Privacy Policy
  • Terms of Service

© 2022 VentureBeat. All rights reserved.

×

We may collect cookies and other personal information from your interaction with our website. For more information on the categories of personal information we collect and the purposes we use them for, please view our Notice at Collection.