Brian Ferrario is tasked with taking Drawbridge’s marketing efforts to the next level as its vice president of marketing. Prior to joining Drawbridge, Brian was vice president of marketing at Sociomantic, a leading programmatic advertising technology company, where he was part of the executive team that helped the company get acquired by dunnhumby, a Tesco company, the world’s second largest retailer. He had previously joined digital advertising technology company Rocket Fuel in 2008 as employee number 13, and was instrumental in helping the company achieve record category growth, numerous innovation, cultural, and revenue awards, and huge traction in the market that helped lead to a successful initial public offering. Early in his career, Brian co-founded a fast-growing and award-winning integrated marketing services agency that designed and executed strategic initiatives for blue-chip clients including BankOne, Pfizer, Plantronics, Qualcomm, and SAP.