Nicolas Pouard is VP of Ubisoft's Strategic Innovation Lab, an internal Think-and-Do-tank, whose mission is to help Ubisoft anticipate the future. With a 10-year experience as a philosophy teacher prior to joining Ubisoft, his background led him to become one of the company’s brains tasked with the mission to explore how new technologies could reshape the landscape of entertainment, analyzing their potential impact in various areas including governance, economy or even ethics. As such, he very early took an interest in the great potential of Blockchain for the gaming industry and co-founded the Ubisoft Startup Program at Station F, where he helps driving Ubisoft’s open innovation spirit, partnering with startups at the crossroad of Blockchain and gaming. He regularly organizes events to support the ecosystem, like the Blockchain and Gaming meetups or the Blockchain Heroes Hackathon in Paris, Ubisoft’s first Blockchain and gaming rally. In 2018, under his impulse, Ubisoft became one of the founding members of the Blockchain Game Alliance.