Tien Tzuo, Author at VentureBeat

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Tien Tzuo is the world’s foremost authority on the “The Subscription Economy.” He is CEO of Zuora (NYSE: ZUO), the leading subscription management platform company, which he founded after 11 years at Salesforce, having served as the company’s chief marketing officer and chief strategy officer. He is the author of the USA Today, LA Times and Amazon best selling book, “SUBSCRIBED: Why the Subscription Model Will be Your Company's Future - and What to Do About It” and a sought after speaker by the world’s largest companies to present his definitive playbook for thriving in this new business era.

Why video games are shooting down the Hollywood model

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Tien Tzuo
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Why video games are shooting down the Hollywood model

Walmart’s problem isn’t Amazon — it’s a lack of interest in who its customers are

Detroit schools Silicon Valley on the future of transportation

Uber’s $2.4 billion strategy — and it’s not self-driving cars

Meet the new Apple tax, same as the old Apple tax

Tidal’s lawsuit and the fight for subscriber identity

Salesforce.com’s ascent to $10B signals major economic shift ahead

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