Tien Tzuo, Author at VentureBeat

Tien Tzuo is the world’s foremost authority on the “The Subscription Economy.” He is CEO of Zuora (NYSE: ZUO), the leading subscription management platform company, which he founded after 11 years at Salesforce, having served as the company’s chief marketing officer and chief strategy officer. He is the author of the USA Today, LA Times and Amazon best selling book, “SUBSCRIBED: Why the Subscription Model Will be Your Company's Future - and What to Do About It” and a sought after speaker by the world’s largest companies to present his definitive playbook for thriving in this new business era.

Why video games are shooting down the Hollywood model

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Why video games are shooting down the Hollywood model

Tien Tzuo August 17, 2019 10:25 AM

Walmart’s problem isn’t Amazon — it’s a lack of interest in who its customers are

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Walmart’s problem isn’t Amazon — it’s a lack of interest in who its customers are

Tien Tzuo February 24, 2018 12:10 PM

Detroit schools Silicon Valley on the future of transportation

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Detroit schools Silicon Valley on the future of transportation

Tien Tzuo October 1, 2016 5:00 PM

Uber’s $2.4 billion strategy — and it’s not self-driving cars

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Uber’s $2.4 billion strategy — and it’s not self-driving cars

Tien Tzuo September 6, 2016 5:05 PM

Meet the new Apple tax, same as the old Apple tax

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Meet the new Apple tax, same as the old Apple tax

Tien Tzuo June 11, 2016 7:15 AM

Tidal’s lawsuit and the fight for subscriber identity

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Tidal’s lawsuit and the fight for subscriber identity

Tien Tzuo May 14, 2016 3:15 PM

Salesforce.com’s ascent to $10B signals major economic shift ahead

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Salesforce.com’s ascent to $10B signals major economic shift ahead

Tien Tzuo September 19, 2015 12:00 PM

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