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This sponsored post is produced by NewCo.

If you want to understand how the most influential drivers in the innovation economy do it, what better way than going direct to the source?

That’s the concept behind NewCo, a one-day event that’s part studio-tour, part conference, that flips the conference idea on its head by taking it out of the hotel ballroom. Instead, attendees get an up close and personal experience of each company right on its own stomping grounds with a variety of formats and sessions.

And it’s completely free.

Now, NewCo is coming to Los Angeles on November 19th following successful events in Amsterdam, London, New York, San Francisco among others.

It’s bringing together the smartest and most innovative companies within L.A., giving curious individuals a chance to visit their headquarters and interact with executives, entrepreneurs, investors and future influencers face to face. The hope is by sharing knowledge right where it’s developed, you’ll get a deeper experience than you do occupying a seat in a hotel meeting room.

60+ host companies are participating in the L.A. NewCo, including ZEFR, Maker City LA, Los Angeles Cleantech Incubator, Demand Media, Homeboy Industries, and Roaming Hunger to name just of a few.

The festival kicks off on Wednesday, November 19th. Check out the full schedule and list of host companies. The festival is free to attend — all you need to do is register and then sign up for sessions. We look forward to seeing you on November 19th.

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