Connect with top gaming leaders in Los Angeles at GamesBeat Summit 2023 this May 22-23. Register here.

On October 4, Disney is launching Triple Force Friday, a retail event for products for its triple entertainment offering this fall: the Star Wars: The Rise of the Skywalker film; the Star Wars: Jedi Fallen Order video game; and the Star Wars: The Mandalorian Disney+ live action television show.

Among the toys on display at Lucasfilm in San Francisco is an app-controlled Hasbro’s Ultimate D-O Interactive Droid, who is the new droid character being introduce in The Rise of Skywalker (coming December 20). Made by Hasbro, D-O is a robot toy that zooms around on a unicycle and maneuvers in interesting ways. You control it with a tablet or smartphone app.

Chris Dern of Lucasfilm

Above: Chris Dern of Lucasfilm

Image Credit: Dean Takahashi

Hasbro is a traditional toy maker, of course, and it made a lot of the non-tech toys. But it has its own robotics lab and stepped up to create the sophisticated electronics for D-O, who is like BB-8 droid the previous two films, said Chris Dern, senior product development manager at Lucasfilm, in an interview with GamesBeat.

But D-O has a bit more personality, expressed through lighting colors, movements of its head, and the antennae on the back of its head. You can use the app to express different emotions like happiness or sadness, as well as send D-O zooming around the room within the 30-feet range of Bluetooth.


GamesBeat Summit 2023

Join the GamesBeat community in Los Angeles this May 22-23. You’ll hear from the brightest minds within the gaming industry to share their updates on the latest developments.

Register Here
Paul Southern, senior vice president at Lucasfilm.

Above: Paul Southern, senior vice president of licensing at Lucasfilm.

Image Credit: Dean Takahashi

D-O has been in the works for no more than 18 months, as everything has to be done on a faster timetable now that the films have been coming so fast, said Lucasfilm’s Paul Southern, the senior vice president of licensing, in an interview.

Kylo Ren lightsaber

Above: Kylo Ren’s lightsaber is getting another toy.

Image Credit: Dean Takahashi

There were dozens of different toys and other merchandise on display at an event at Lucasfilm. My favorite was a Kylo Ren lightsaber that pulses with a red liquid. It’s very heavy, and you can press a button that generates a green glow as if you’re melting something with the tip. It is different from the pricey lightsabers on sale at the new Star Wars: Galaxy’s Edge at Disneyland.

Garmin's Star Wars smartwatches.

Above: Garmin’s Star Wars smartwatches.

Image Credit: Dean Takahashi

Garmin, the navigation products company, also came up with Star Wars-themed smartwatches such as a white watch that is based on Daisy Ridley’s Rey character, the LegacySeries  Rey Smartwatch. Other tech products include the radio frequency identification wearable for the Disney theme parks, now with a Star Wars theme.

Disney theme park wearable

Above: Disney theme park wearable

Image Credit: Dean Takahashi

Southern said there are more waves of products coming, some that have been held back so that they don’t spoil anything in the film or other entertainment. He said that the video game itself is seen as its own independent entertainment, not just another form of licensing for the film.

“It has its own story, connected to the Star Wars canon,” Southern said. “It’s a separate, standalone story

Above: Jedi Fallen Order gets action figures, too.

Image Credit: Dean Takahashi

As such, it has its own merchandise, like an action figure based on the main character Cal Kestis, as well as a comic book, art book, and other products.

“The goal is to very closely with the content creators with the filmmakers and the TV creatives and with game developers to make sure that we are wherever we can, we’re really reflecting the storytelling in their content,” Southern said. “With digital technology and modern manufacturing processes, we can really get the integrity of the characters down to fine detail. We want the storytelling to be a direct connection to the content we sell.”

He noted the unicycle tech created by Hasbro was particularly difficult to build from scratch. Kano also created a programmable Force Sensor Kit, which can detect the presence of your hand. You can use an app to program the lights on the sensor. The app is part of an effort to use tech and Star Wars to teach kids how to program.

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Discover our Briefings.