Exhaustive martech data. Real-world research. Insights that connect the dots. All make VB Insight reports essential reading for CMOs and their teams.

However, the chance to hear from — and directly question — the analysts behind the research is of a whole other order. It gives you an up-close-and-personal take on the business decisions facing you down in the next year.

That’s the idea behind VB Insight free Webinars launching next week. Every extensive, real-world study we launch (that normally comes with a price tag of hundreds of dollars) will be followed by a free webinar featuring the analyst behind it, along with other guest experts, all weighing in on the findings and what they reveal. It’s how you can get a 2,000-word report condensed down to one brilliant, animated discussion where you play a role — and turn a one-way report into a two-way dialogue.

First up is Mobile app analytics: What winning mobile developers use. It’s on Wednesday, January 28th at 10 am PT.

We’ll be discussing the most important — and surprising — takeaways from our study featuring insights from 230 app publishers, a study of 1.8 million apps, and 250 million active app users. We dug deep into the minefield of app analytics to help you decide which solutions to use, what data points to monitor … and what the most successful publishers do differently.

Get early notification of upcoming webinars

Once you register for the webinar, you’ll be among the first to learn about all other upcoming webinars. It’s the best way to reserve the time in your calendar and ensure you secure a spot.

Coming soon:

Mobile Marketing Automation:
Buying marketing automation is a daunting task when faced with so many choices. We learned the good, the bad, and the ugly, and will be sharing the top options currently available. Based on this VB Insight report: Mobile Marketing Automation: How the most successful apps drive massive engagement and monetization.

State of Marketing Technology – Update 2:
This is the latest in a quarterly series of reports on the state of the art in martech. With this update, we’ll be sharing the newest insights and data on the real costs — and ROI — of popular marketing technology solutions.

Register for free to the Mobile App Analytics webinar and secure your place.