This post has not been edited by the GamesBeat staff. Opinions by GamesBeat community writers do not necessarily reflect those of the staff.
Many big casino giants such as Casino UK, GigaMedia and many others have a huge share in the online casino business. There are several thousand players gambling on these sites day in and day out. Players across the world. In order to engage the players a little bit more onto their casino website, one must follow the players wherever they go. The only way to achieve this is through phones. With mobile phones becoming more and more powerful and importantly being connected to the Internet has enabled these casino giants to develop iOS and android casino games. Just like any other game, the player has to play the casino on his phone except the fact that these apps need to be secure since they deal with real money.
Not only has the smartphone trend enabled casino businesses to follow the players, but the social media is another big opportunity for these big players for attracting new players as well as engaging the current players even more. With social media they can also promote their schemes quite effectively, thus gaining more exposure. Players need not be alone while gambling, they have the option to invite their friends and play together. All this comes in one proprietary package called “ClubOne” introduced by GigaMedia Ltd, which is a Taiwan based gaming company.
In order to make things a bit more interesting, the rewards earned through their casinos can be redeemed on third-party websites to avail services and discounts. Zynga seems to be the top guy in the social media gaming industry with 38 million Facebook users actively using their games on daily basis. Hold’em poker is the most popular and addictive gambling game they have got and it is going pretty good. Their revenue model does not pay out to the players, instead it asks the players to pay in order to play! Pretty unique system they have got which is enough to show us the power of social media.
When the casino games are brought to the mobile phones, less tech-savvy users also actively enjoy these games because phones are devices which are comparatively less complex for such people. This has successfully engaged women and they outweigh the men in a ratio of 54:46. Which shows that the mobile phone model of casino gaming effectively brings in more players. It need not always be about the money. The casino games available on phones such as roulette, baccarat, craps and poker have a little bit of online, live gaming as well as offline option to enjoy the game without risking money. That definitely gets rid of the stress and social pressure that is involved while playing casino games.
Companies are going above and beyond to have their players play on mobile and they do this by giving away money to spend on their gambling games. For example, William Hill Casino provides £20 for a first time mobile casino player. Vegas Mobile Casino offers £5, while 32red gives nearly £10 to its users. AskGamblers.com, a casino review site has mentioned in their recent post how Casino Thrills has opened a lottery contest giving away the new iPhone 6 along with that they are giving free spins for the money that players deposit. 50 Euro deposit will give additional 50 spins, while 150 Euro deposit will give extra 150 spins for free.