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IBM has acquired software delivery startup UrbanCode to better help businesses push out updates of mobile, cloud, social, and big data applications, the company announced today.

Cleveland-based UrbanCode claims to reduce the time it takes to move new apps or updates of apps onto the market. The company offers up its DevOps platform, which includes apps like uDeploy, uBuild, uProvision, and uRelease. These serve to help companies push out updates, take in feedback, and improve quality of apps faster.

Ideally, it will help IBM better connect with social, cloud, and big data app makers that rely on rapid software development and releases.

“Companies that master effective software development and delivery in rapidly changing environments such as cloud, mobile, and social will have a significant competitive advantage,” Kristof Kloeckner, general manager of IBM Rational Software, said in a statement. “With the acquisition of UrbanCode, IBM is uniquely positioned to help businesses from every industry accelerate delivery of their products and services to better meet client demands.”

The terms of the deal were not disclosed. IBM said it plans to continue supporting UrbanCode clients.

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