, a Beijing-based mobile game portal operator, reportedly received 130 million yuan ($21.5 million) in its second round of institutional funding.

This round came from Fosun Group’s venture capital arm, Fosun Venture Capital Investment, and saw participation from existing investor BlueRun Ventures. The company has received several million U.S. dollars from BlueRun Ventures in 2011.

The capital will be invested in team expansion, content, and branding, according to Chen Yang, founder of the company. He added that Joyme will release a new development strategy in March this year, aiming to provide comprehensive service to players, developers, and distribution platforms.

Founded in 2011, Joyme is a gaming community that provides products such as game guides, gaming information, and mobile apps. The company is now run by a 100-plus member team headed by Chen Yang, former lead producer of EA China.


GamesBeat at the Game Awards

We invite you to join us in LA for GamesBeat at the Game Awards event this December 7. Reserve your spot now as space is limited!

Learn More

Fosun has previously invested in Perfect World and LineKong, while BlueRun’s portfolio includes Waze, Ganji, and Meilishuo.

Related posts:

This story originally appeared on TechNode. Copyright 2014

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Discover our Briefings.