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As online retail and wholesaling grows, more and more actual stuff needs to be managed at the same speed, volume, and scale as online sales.

That’s where Stitch Labs comes in, and with a new $3.5 million of funding as of today, it’s looking to grow its teams as it works to reach more retailers and wholesalers.

Stitch Labs’ software helps mainly with three things: managing inventory, gathering and making data-driven decisions, and managing multiple sales channels. Its suite of tools help with inventory, orders, analytics, purchasing, operations, and sales.

Stitch Lab’s integration with several major sales channels such as eBay, Amazon, Bigcommerce, Square, Etsy (which it integrated with back in 2011), and more, makes it a powerful tool for retailers and wholesalers that have to manage across these channels. It will also make it even easier for Stitch Labs to rapidly acquire more customers, of a variety of sizes, as it can court companies using any of these selling platforms.

“Stitch is growing at a rapid pace. In fact, orders managed through the Stitch platform have increased by more than 700 percent over the past year alone,” said Stitch Labs founder and chief executive Brandon Levey in a statement.

“This capital gives us additional resources to innovate and continue delivering on our vision of simplifying and unifying commerce for multichannel retailers on a larger scale.”

Existing Stitch Labs investors True Ventures and Costanoa Ventures provided the funding for this round.

Stitch Labs is joined in this space by Tradegecko and Sellbrite, among others.

The company was founded in 2011 by Jake Gasaway, Michelle Laham, and Brandon Levey, and is based in San Francisco. It previously raised $4.5 million in funding.

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