Interested in learning what's next for the gaming industry? Join gaming executives to discuss emerging parts of the industry this October at GamesBeat Summit Next. Register today.

Amazon announced today that its online role-playing game New World is going to miss its spring release window, instead settling on an August 31 release date.

If Amazon is going to have a future in game development, it needs New World to become a hit. Last year, Amazon Game Studios released Crucible, its first major title. But the multiplayer shooter only lasted a bit more than a few months before dying.

The extra time will let Amazon add “substantial improvements while polishing and fine tuning the whole game.” It starts a closed beta July 20, which is available to anyone who preorders.

The MMO market has become a bit stagnant in recent years. Games like World of Warcraft and Final Fantasy XIV remain hits, but it has been some time since a new title has disrupted the genre. New World hopes to garner fans with its fantasy world based on colonial America, although it takes place on a fictional continent and does not directly follow history.

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Learn more about membership.