We're thrilled to announce the return of GamesBeat Next, hosted in San Francisco this October, where we will explore the theme of "Playing the Edge." Apply to speak here and learn more about sponsorship opportunities here. At the event, we will also announce 25 top game startups as the 2024 Game Changers. Apply or nominate today!
Blizzard Entertainment and NetEase announced that they have renewed their online games partnership in China.
Blizzard Entertainment NetEase have partnered on the operation of games in China including Blizzard’s World of Warcraft, StarCraft II, Diablo III, Hearthstone, Heroes of the Storm, and Overwatch, as well as new content for these games during the agreement period.
The relationship between Blizzard and NetEase is now entering its ninth year. The two companies began working together in 2008 with a license agreement to bring Blizzard’s StarCraft II and Battle.net platform into China.
Over the years, Blizzard and NetEase have worked hard toward the goal of launching Blizzard games in China simultaneously with Blizzard’s launches in other regions–a goal the companies have achieved in recent years.
Event
GamesBeat Next 2023
Join the GamesBeat community in San Francisco this October 24-25. You’ll hear from the brightest minds within the gaming industry on latest developments and their take on the future of gaming.
“NetEase has been a great partner for many years now, and we’ve always appreciated their hard work and dedication to providing the best experiences for our players in China,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment, in a statement. “We look forward to continuing to work closely with them on delivering even more great content in the years ahead.”
“Our partnership with Blizzard has been great these past eight years, and we are very pleased to continue our close collaboration,” said William Ding, CEO of NetEase, in a statement. “We both pride ourselves with a commitment to high quality and value for our players, and that has served as a foundation for our strong alliance and positions us well for continued success.”
GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Discover our Briefings.
