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Happy Cloud

Before you can play in the cloud, you must first break the cloud — or at least build up a solid infrastructure to utilize it.

That’s the specialty of Happy Cloud, a cloud-gaming firm that today announced the closure of a $4.25 million funding round. Avalon Ventures led the latest investment along with Jesselson Capital and Shaman Ventures. Happy Cloud’s funding total is now at $7 million.

The company also introduced Tamir Buchler, an e-commerce veteran, as its new chief executive officer.


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“Happy Cloud adds unparalleled value to the gaming ecosystem by eliminating barriers to entry and giving users what they want,” Buchler noted. “By offering free on-demand access to the best high-end games, we can bring new gamers on board, increase conversions and keep gamers engaged. Happy Cloud is a scalable solution that can effect change in the same way iTunes and Netflix have transformed media consumption by offering seamless, instant access.”

Happy Cloud provides server-based distribution to PC, console, and Android game publishers. It will use this latest infusion of cash to expand its games-on-demand service.

“We are excited to have Tamir Buchler on board,” said Michael Jesselson of Jesselson Capital. “He has strong leadership skills and has a proven track record of driving revenue growth for consumer-facing platforms.”

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