We're thrilled to announce the return of GamesBeat Next, hosted in San Francisco this October, where we will explore the theme of "Playing the Edge." Apply to speak here and learn more about sponsorship opportunities here. At the event, we will also announce 25 top game startups as the 2024 Game Changers. Apply or nominate today!
San Francisco based developer Niantic has acquired the New Zealand based developer NZXR. The collective of talent has a reputation for creating AR-first experiences and helping companies and brands create interactive and engaging apps and prototypes for both mobile phones and Augmented Reality headsets.
In joining Niantic, the NZXR team forms an integral part of the design and development of the multiplayer real-world AR experiences Niantic creates.
NZXR has similarly created unique multiplayer AR experiences for mobile devices. It also produced software for AR headsets from Qualcomm, as well as Magic Leap. The NZXR team has created dozens of experiences and supported projects; interactive theater, AR skateboarding, multiplayer AR demos, and more.
GamesBeat Next 2023
Join the GamesBeat community in San Francisco this October 24-25. You’ll hear from the brightest minds within the gaming industry on latest developments and their take on the future of gaming.
Niantic stated goal is to create augmented reality experiences for millions of people to enjoy. It also wants to continue to build on the technology that powers those experiences, as well as third-party applications. The AR-focused dev kit, Niantic Lightship, powers Ingress, Pokémon Go, and Pikmin Bloom.
The fusion of Niantic and NZXR will help accelerate new kinds of AR experiences for the real-world metaverse.
“We’re excited to welcome NZXR to Niantic and continue building the future of AR and the real-world metaverse together,” wrote Niantic’s Dennis Hwang.
GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Discover our Briefings.