5 forward-looking wearables

Mobile apps are increasingly seeking new ways to differentiate in a competitive market, reduce friction, boost user engagement, monetize and get to the user’s home screen. Some apps are already seeing these benefits thanks to in-store modes and location-informed content. The element of place will fundamentally change mobile apps for the better. Skyhook’s Context Accelerator unlocks the possibilities of place for apps with scalable geofencing and user personas that enable dynamic user experiences and relevant content.