VentureBeat presents: AI Unleashed - An exclusive executive event for enterprise data leaders. Network and learn with industry peers. Learn More

Apple iTunes announcement

Update: Apple ended up announcing that it is finally adding The Beatles to iTunes. Original post below.

Apple has an unforgettable iTunes announcement planned for tomorrow morning, according to a cryptic update on the company’s website today.

Given that Apple rarely updates its home page for announcements like this, it definitely seems like something to pay attention to. The company could potentially be announcing its long-rumored cloud-based iTunes service, which could let users stream their iTunes library from any web-connected device. The cloud-based service is also a way for Apple to break out iTunes from its desktop software shackles, letting users preview and purchase music from the web instead of waiting for iTunes to load.

Rumors of a cloud-based iTunes reached new heights when Apple purchase the streaming music company Lala last December. We haven’t seen anything result from that purchase yet, so it’s very likely Apple has had the Lala folks working hard at bringing iTunes to the cloud.

The announcement coincides with the release of the iPhone operating system 4.2 update, which is scheduled to land sometime tomorrow morning as well. Even though developers have been testing iPhone OS 4.2 for some time, Apple could potentially sneak in some last-minute integration with its surprise announcement tomorrow.

Via MacStories

VentureBeat is thrilled to be hosting its first ever live webinar — “Demystifying the Business Cloud” — on Nov. 17 at 11 am Pacific Time. VentureBeat Founder & Editor-in-Chief Matt Marshall and Huddle Co-Founder Andy McLoughlin will lead you through an hour-long discussion exploring the latest trends and strategies for migrating core business processes to the cloud. Sign up for free now. Spots are very limited. This webinar is part of a series co-hosted by Huddle, an innovative online-collaboration startup based in the UK and San Francisco.

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Discover our Briefings.