We received over 100 quality startup applicants to the GrowthBeat Innovation Showdown, one of the highlights of VentureBeat’s first annual event on the data, apps and science of successful marketing (next Tuesday and Wednesday, August 5th and 6th, in San Francisco).

We’ve narrowed the pool down to eight finalists who will present their innovative products or services on day two of GrowthBeat. They each have five minutes to sell our expert panel of judges on how their companies embody, enable, or amplify the very best new ideas in and around marketing.

The finalists are in two groups: Early stage companies (late seed stage to Series A), and mid-stage companies (Series A to Series B funding).

Note: There are only a few GrowthBeat tickets left. Grab yours today.

Judges include:

—Todd Rumberger, partner, Foley & Lardner
— Kobe Fuller, partner, Accel
— Rama Sekhar, principal, NVP
— Caroline Tsay, VP & GM, E-Commerce, HP Software

Without further ado, Here are the 2014 GrowthBeat Innovation Showdown finalists:

Early Stage:

DocSend is a free service that makes documents a more effective communication tool by telling you what happens after you hit send. Whether it’s in sales, marketing, or finance, knowing who opens your documents and what they spend time looking at helps prioritize and save time.

Screen Shot 2014-07-30 at 10.57.29 AM

PDFs are dead. doxIQ brings marketing documents to life and into the browser. We provide actionable data while reducing friction in generating qualified leads. While easy for anyone to use, we fully embrace the new generation of technically savvy growth hackers who need developer friendly API access to their data.

Switch MergeScreen Shot 2014-07-30 at 10.51.44 AM enables marketers to take advantage customer intelligence data to create personally-relevant video content that increases engagement. With Switch Merge, you can deliver a personalized video to each of the customers in your CRM from within your existing marketing automation tools and receive analytics that will help drive conversion.


Screen Shot 2014-08-01 at 10.27.55 AMBluenose is a customer success platform for SaaS businesses to increase revenue, using predictive analytics to engage at-risk customers and identify drivers of churn.

jetloreOver 25% of the $300 billion US online retail revenue is driven by email. Jetlore transforms newsletters into a modern online experience curating merchandise for each consumer instantly upon email open based on live product performance and user’s behavior. Jetlore works with major online retailers averaging double-digit revenue lifts.


Leanplum is a fully integrated optimization solution for mobile apps. The company enables developers, product managers and marketers to unleash the value of customer data by easily optimizing mobile content and messaging via flexible A/B testing, marketing automation and powerful analytics. Leanplum graduated from the TechStars Seattle program and is now based in San Francisco.

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MobileROI is the only situation-and context-aware mobile marketing automation platform that helps brands optimize every customer experience, build stronger relationships, deepen loyalty and grow revenue. The platform enables brands to engage with customers in real time through highly personalized and contextual content, offers, ads and experiences.


Ninja Metrics is the creator of Social Value, a precise measurement of how users influence each other and how much that influence is worth. Our key offering, The Katana Social Analytics Engine uses predictive analytics to help companies identify, understand, monetize and keep their most valuable, influenceable and influential customers.

You can check out the full GrowthBeat program here. It’s packed with more than 70 industry-leading speakers, high-value discussions, breakouts, exclusive announcements, and brand-new networking sessions. Make sure to register today. Only a few seats remain!

Special thanks to the following industry leaders for supporting GrowthBeat: Radius and InsideSales as Platinum Partners; Demandbase as Gold Partner; Ion Interactive as Silver Partner; AT&T, Swrve, Act-On, Bizo, WP Engine, Personagraph, AppboyLooker and Norwest Venture Partners as Event Partners; and CommandIQ, Marketing.AI, Seeloz, Gagein and Scripted as Nest Partners.