Interested in learning what's next for the gaming industry? Join gaming executives to discuss emerging parts of the industry this October at GamesBeat Summit Next. Register today.

Microsoft iPhone BlackBerry funeral

Pretend you’re Microsoft. You’ve just finished working on your hot new mobile operating system, Windows Phone 7, and it’s now ready for manufacturer consumption. Clearly, a celebration is in order — and what better way to celebrate than by dancing on the graves of your competitors?

I figure that was the thought process going on at Microsoft when employees arranged a funeral parade for Apple’s iPhone and Research in Motion’s BlackBerry earlier today, which Neowin reported on. And as with any mock funeral these days, everyone just has to burst into a “Thriller” dance (see video below).

Conspicuously absent from the celebrations was Google’s Android platform.

I’m not going to read too much into a mock celebration by a company that’s historically failed at humor, but it does seem as if Microsoft may be relegating itself to a position behind Google’s mobile platform. Just today, Gartner reported that Android has become the No. 2 mobile platform globally. I wouldn’t blame Microsoft for taking that stance — Android, through its sheer ubiquity across carriers and mobile manufacturers, is poised to become the dominant smartphone platform worldwide within a few years.

There was one Android phone on site, however, TechCrunch reports. Microsoft employee Carl J took quite a few photos of the event, and his Flickr pages reveals that he was using an HTC Evo 4G.

In other Windows Phone 7 news, CNet has confirmed that Microsoft will announce its official launch date at a New York “open house” event on October 11. Expect to see even more news about Windows Phone 7 as we approach the event.


VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Discover our Briefings.