Were you unable to attend Transform 2022? Check out all of the summit sessions in our on-demand library now! Watch here.


Places still exist where music fans can gather together to groove. Those places are just digital and accessible on PC, console, and smartphone. Event company Rave Family is turning to Minecraft to put together an electronic music festival in a world reeling from COVID-19. The event, which Rave Family is calling Electric Blockaloo, will feature over 300 artists from June 25 through June 28.

This is the latest example of performing artists coming up with creative solutions to continue making a living in a world without concerts. To attend the event in Minecraft, you must pay an admission. And artists are involved in selling those tickets. Each performer has their own link that they can provide to fans. If fans buy access to Electric Blockaloo through an artist’s link, that musician will get a bigger cut of that sale.

“Everyone asked us, ‘What’s the new normal?’” event founder Jackie McGuire said. “And that normal is one without large festivals for the foreseeable future. Electric Blockaloo is a place where artists and fans can come together, create shared musical experiences, and reconnect with each other in an immersive way. It’s also much more environmentally friendly than traditional festivals, and a portion of each ticket will help support Bye Bye Plastic, an amazing organization that aims to eliminate single-use plastic from music festivals by 2025.”

Electric Blockaloo has multiple stages featuring artists like Diplo, A-Trak, and Above & Beyond. The Minecraft venues will have multiple areas to explore while the music is happening. This includes spaces like a re-creation of the office from The Office and Red Blocks, which is like Colorado’s Red Rocks amphitheater.

Event

GamesBeat Summit Next 2022

Join gaming leaders live this October 25-26 in San Francisco to examine the next big opportunities within the gaming industry.

Register Here

The event plans to reveal its full lineup next week.

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Discover our Briefings.