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GetGlue, the social recommendation service from startup Adaptive Blue, has been collecting data about what its users like since its launch in November. Now it’s using that data to help those users find others who like the same things.

To do this, the service (which works through both the GetGlue website and a browser add-on) is introducing a new feature called Taste Neighbors. Previously, users probably followed the activity of other users if they were already friends. GetGlue didn’t provide a systematic way to find new connections. Starting today, in any category (books, movies, music, and more) where you’ve given 50 “like” recommendations in GetGlue, you now have the option of seeing people who made similar recommendations.

Ami Greko, GetGlue’s director of business development, said this feature has already been live in a new version of the service, although the company has only just made the official announcement. Even unannounced, the feature seemed to be increasing subscription activity, she said, since she has seen subscriptions to her own account go “through the roof.”

And why would you want to see what someone you don’t know is reading, watching, and listening to? The idea is that even if you aren’t friends with someone, their recommendations may still be meaningful, since you have similar tastes. Greko said she’s made the most use of the Taste Neighbors concept in music. It’s an area that she doesn’t have time to follow closely, so she’s looking for as much guidance as she can get.

Other new features launched today include a Things in Common section, where you can see all the items you and other users have in common, and a Quick Rate feature, which makes it easy to dive into a category and start rating things. GetGlue users are now making 100,000 likes per day, Greko said.

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