
Topic > applovin


Unity rejects $17B hostile takeover bid from AppLovin

AppLovin proposes to combine with Unity for about $17B

AppLovin stirs the mobile ad pot as it buys Twitter’s MoPub for $1.05B

Drake Star Partners: Game deals have reached a record $49B in 2021

VB Event
The early decision that helped Adjust go from startup to global success

VB Event
How Pocket Gems is saving 50% of the creative testing budget with automation

VB Lab Insights
How top game developers diversify their marketing strategy in a competitive landscape

AppLovin acquires Machine Zone, doubles down on mobile games

How developers are squeezing opportunity from mobile gaming

Exclusive
AppLovin invests in Sweet Escapes mobile game developer Redemption Games

Guest
Unwrapping the secrets of seasonal content

Ironsource: Predictions for 2019 on 5G, hyper casual games, and adtech

Guest
‘Hypercasual’ is mobile gaming’s new dominant force

Casual Connect Indie Prize goes to Super Gravity Ball

AppLovin’s acquisition by Orient Hontai is off, accepts $841 million investment instead

Guest
Partnership is the key to propelling an indie game dev to global success

How AppLovin, BaubleBar, and Moet Hennessey measure marketing success

Facebook named undisputed leader in mobile advertising for app developers

AppLovin launches an SDK to put ads in Apple TV apps

VB Insight
Mobile video ad spending triples in 2015, and that’s just the beginning

Sponsored
3 mobile marketing lessons brands should steal out of the gaming playbook

Mobile marketing: winning at ‘brandvertising’

Sponsored
Native mobile communication is how we’re going to solve mobile’s biggest issues

Guest
Which mobile ad formats are best? A down and dirty guide that spells it out.

AppLovin ‘deep linking’ mobile ad experiment pulled by OpenTable

Sponsored
Mobile advertisers are getting results by acquiring and re-engaging their mobile customers.

How LivingSocial baked marketing into its mobile-first approach
