VB Lab Insights
Topic > applovin
Report highlights ways to get mobile games noticed | AppLovin
Unity rejects $17B hostile takeover bid from AppLovin
AppLovin proposes to combine with Unity for about $17B
AppLovin stirs the mobile ad pot as it buys Twitter’s MoPub for $1.05B
Drake Star Partners: Game deals have reached a record $49B in 2021
VB Event
The early decision that helped Adjust go from startup to global success
VB Event
How Pocket Gems is saving 50% of the creative testing budget with automation
How top game developers diversify their marketing strategy in a competitive landscape
AppLovin acquires Machine Zone, doubles down on mobile games
How developers are squeezing opportunity from mobile gaming
Exclusive
AppLovin invests in Sweet Escapes mobile game developer Redemption Games
Guest
Unwrapping the secrets of seasonal content
Ironsource: Predictions for 2019 on 5G, hyper casual games, and adtech
Guest
‘Hypercasual’ is mobile gaming’s new dominant force
Casual Connect Indie Prize goes to Super Gravity Ball
AppLovin’s acquisition by Orient Hontai is off, accepts $841 million investment instead
Guest
Partnership is the key to propelling an indie game dev to global success
How AppLovin, BaubleBar, and Moet Hennessey measure marketing success
Facebook named undisputed leader in mobile advertising for app developers
AppLovin launches an SDK to put ads in Apple TV apps
VB Insight
Mobile video ad spending triples in 2015, and that’s just the beginning
Sponsored
3 mobile marketing lessons brands should steal out of the gaming playbook
Mobile marketing: winning at ‘brandvertising’
Sponsored
Native mobile communication is how we’re going to solve mobile’s biggest issues
Guest
Which mobile ad formats are best? A down and dirty guide that spells it out.
AppLovin ‘deep linking’ mobile ad experiment pulled by OpenTable
Sponsored
Mobile advertisers are getting results by acquiring and re-engaging their mobile customers.
How LivingSocial baked marketing into its mobile-first approach
