Founders should live on Ramen noodles, and $2,000 a month

ramen.jpgThe Less-Is-More theme continues:

Ram Shriram, the founding investor in Google who backed Larry Page and Sergey Brin when they were still at Stanford, remembers those frugal days. Page and Brin insisted on taking public transportation when they first visited Europe, refusing to fork out money for cabs.

Few companies will get a YouTube-style buyout offer of $1 Billion plus, so they’ll have to tighten their belts early, he said: “I’d rather see start-ups scrappy and frugal and on a diet of Ramen noodles,” he said on a panel during the Web 2.0 Summit.

Angel investor Paul Graham, who runs the Y-Combinator incubator gives a notable quote in a New York Times story about the how cheaply a new Internet company can get started — and how angels like him have a much easier time with this than elephantine venture capital firms.

“We are like mice, and VC’s are more like elephants. They can only make a few deals, so each one has a whole amount of weight and worry attached to it,” he said

From the article:

As for the target investment of $6,000 for each employee, an explanation on Y Combinator’s Web site makes it clear that Mr. Graham and his colleagues are not looking for computer science entrepreneurs who want to be pampered: “C.S. grad students at M.I.T. currently get $2,000/month to live on, so this represents three months’ living expenses. Though in fact most groups make it last longer.”

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Matt Marshall is editor and CEO of VentureBeat. Follow him on Twitter at @mmarshall, and follow VentureBeat on Twitter at @venturebeat.

  • Excellent point. Frugality is the expression of sincerity. Sincerity wins !! . Usually :)
  • NateW
    There is a lot of empirical evidence that scarcity of resources increases the likelihood of success of startups. Eating ramen noodles for weeks on end (which I have done) is pretty motivating for a founder....
  • somaking
    Raw talent is all you really need. Too bad VCs couldn't spot talent if it fell in their lap.
  • Hmmm... maybe it's the sodium! That's it, I'm putting a salt lick in the cubicles.
  • Did Sherpa Ram really endorse "Ram"en noodles or did he just say noodles? ;-)
  • Well, well, well...Next time when your VC comes calling, you know what to offer for lunch...You are sure to get your series A - Y through...!
  • Ram is so right in saying that internet startups need to be frugal. With LAMP technologies its so much cheaper to make a web startup, however companies still need to invest in people and marketing. Extravagant expenditures can be postponed till after getting a cushy exit or VC funding.
  • Uh, am I the only person here who knows single moms making $9 an hour, or about $1200 per month after taxes plus a couple hundred in food stamps - and not feeding their kids ramen noodles? The discussion around that number seems really strange to me.
  • Jonny Diode
    Frugal is back in style. This is nothing new. The best run companies are frugal by nature. The "great wealth" misteps of the late 90's were an anomoly. When you start seeing out of control spending this is the first sign of declining earnings and management misfocus on customer.
  • Mike
    Unless founders have all the necessary skills they need, by far the biggest expense of any startup is their employees. You cannot outsource original stuff on odesk or elance, you need someone talented nearby. But unless they are willing to risk with you, talented folks don't come cheap nowadays.

    So I really don't know what all this talk about frugality relates to. Cool, eat ramen instead of paying 5 bucks for pizza, you can then afford extra 10 programmer-minutes... Great!
  • @Mike - "...talented folks don’t come cheap nowadays."

    and what better proof than VentureBeat’s high-end jobs :)
  • joe M
    That is easy for Ram to say, sitting on billions of dollars and profiting from cheap labor. I certainly believe you have to do what ever it takes in the early days, but once professional investors become involved in your venture, employees are entitled to upgrade from the Ramen.