DemandTec, merchandise software co., files for $86M IPO
DemandTec, a San Carlos, Calif. company that sells software that helps businesses set prices, promotions and other marketing strategies to better appeal to consumers, has filed for an $86 million initial public offering.
DemandTec has raised about $50 million from Crosspoint Venture Partners (which has a 34.8 percent ownership of the company), Cargill Ventures (15.9 percent), Altos Ventures (8.3 percent) and Athena Technology Ventures.
(Originally written May 25)
Next Story: Deutsche Telekom invests in Jajah, the VoIP company
Previous Story: Magnum completes $27M round for digital equipment chips
About the Author, Matt Marshall
Matt launched VentureBeat in September of 2006, with the realization that no one else was covering the entrepreneurial and tech innovation scene with the velocity or depth that he was. Prior to founding VentureBeat, he covered venture capital for the San Jose Mercury News from 2001 to 2006. In 2002, Matt was awarded "Journalist of the Year" by the Northern California Society of Professional Journalists. Prior to working at the Merc, he was a correspondent for the Wall Street Journal in Bonn, Germany from 1995 to 1998, and a writer for the Washington Post in 1994. Matt holds a PhD in Government and an MA in German and European Studies from Georgetown University. In addition to VentureBeat, Matt is also the Executive Producer of DEMO, the leading launchpad event for emerging technologies.
