Keibi to harness user-generated content, after seeing chaos at Piczo
Keibi is a new San Francisco company that wants to help social networking sites mange the massive, chaotic flood of user-generated information they get.
Pierre Grenier, who worked briefly at fast-growing San Francisco social network Piczo, saw the pain it and other companies had dealing with the “unmanageable” wave of content being produced, including hairy security, copyright and general brand management challenges.
Grenier tells VentureBeat he joined Piczo while managing an investment in that company from Catamount Ventures. Since leaving to form Keibi, he has since hired others, including Piczo’s former general counsel Paul Remer, as chief executive.
The company remains secretive, he said, and more details will emerge later. But it is focused on user generated content “categorization” to help users discover content, among other things.
Catamount Ventures and Hunt Ventures have committed $6 million to Keibi, earlier reported by Thealarmclock.
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About the Author, Matt Marshall
Matt launched VentureBeat in September of 2006, with the realization that no one else was covering the entrepreneurial and tech innovation scene with the velocity or depth that he was. Prior to founding VentureBeat, he covered venture capital for the San Jose Mercury News from 2001 to 2006. In 2002, Matt was awarded "Journalist of the Year" by the Northern California Society of Professional Journalists. Prior to working at the Merc, he was a correspondent for the Wall Street Journal in Bonn, Germany from 1995 to 1998, and a writer for the Washington Post in 1994. Matt holds a PhD in Government and an MA in German and European Studies from Georgetown University. In addition to VentureBeat, Matt is also the Executive Producer of DEMO, the leading launchpad event for emerging technologies.
