Publisher and television broadcaster Meredith agreed to acquire Healia, a consumer-oriented search engine focused on health information. Terms of the deal weren't disclosed. Healia will remain based in Seattle.
From Meredith's release:
In the coming months, the Healia technology will be integrated into Meredith’s existing Web sites. In addition, Meredith and Healia will expand the functionality of Healia.com and will offer the technology through licensing and distribution agreements with select health organizations, consumer Web sites, employers and other premier partners. This is Meredith’s fourth acquisition bolstering the company’s online services and capabilities in the last year. Previously, the company acquired online marketing service firms O’Grady Meyers, Genex and New Media Strategies. Additionally, the company has redesigned its flagship Web site – Better Homes and Gardens.com – and launched its first broadband video channel – Better.tv. Next month, Meredith will launch a new parents portal – Parents.com – as well as its second broadband channel, Parents.tv.