Deals

Apptera raises $9.74M for mobile search advertising

If you’re not reaching, engaging, and monetizing customers on mobile, you’re likely losing them to someone else. Register now for the 8th annual MobileBeat, July 13-14, where the best and brightest will be exploring the latest strategies and tactics in the mobile space.

Apptera, a San Bruno, Calif. developer of speech recognition, search and advertising for mobile phones, has drawn $9.74 million from a $14.74 million fourth round of capital committed by investors, according to a regulatory filing cited by PE Wire.

Return backers include Alloy Ventures, Lightspeed Venture Partners and Walden International.