BlueRoads, provider of online software to manage vendors raises $9M

September 14, 2007 | Matt Marshall

BlueRoads, a San Mateo, Calif. company that sells online software to large businesses to help manage their resellers and other third-party vendors, has raised $9 million in a third round of funding, according to Tech Confidential.

The funding comes from previous investors ArrowPath Venture Capital, Cardinal Venture Capital and El Dorado Ventures. That brings the total funding raised by the software provider, launched in 2001, to $25 million.

It is another company launched by Shinya Akamine, who is co-founder and former CEO of Postini, the company acquired by Google in July for $625 million.

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Tags: deal

About the Author, Matt Marshall

Matt launched VentureBeat in September of 2006, with the realization that no one else was covering the entrepreneurial and tech innovation scene with the velocity or depth that he was. Prior to founding VentureBeat, he covered venture capital for the San Jose Mercury News from 2001 to 2006. In 2002, Matt was awarded "Journalist of the Year" by the Northern California Society of Professional Journalists. Prior to working at the Merc, he was a correspondent for the Wall Street Journal in Bonn, Germany from 1995 to 1998, and a writer for the Washington Post in 1994. Matt holds a PhD in Government and an MA in German and European Studies from Georgetown University. In addition to VentureBeat, Matt is also the Executive Producer of DEMO, the leading launchpad event for emerging technologies.