ReachLocal snags $55.2 million for local search engine marketing

Dan Kaplan | October 8th, 2007

ReachLocal, which helps small and medium sized businesses manage local search marketing, has raised a massive $55.2 million.

The company helps these businesses with many aspects of their online presences, from selecting keywords for search advertising to building landing pages and creating and analyzing the results of the campaigns.  It has a number of competitors, but its biggest one remains the stalwart Yellowpages.

ReachLocal has been expanding rapidly, opening 11 sales offices in the last year and has no plans of slowing down.

The funding comes from Rho Ventures and returning investor VantagePoint Venture Partners.

The Local Onliner has more.

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  1. October 11th, 2007
    6:38 am

    VentureBeat » ReachLocal aims to take down Yellow Pages said:

    [...] search marketing company ReachLocal will use its massive $55.2 million infusion (see our coverage) to build a gigantic sales force that it hopes will dislodge the Yellow Pages as the de-facto place [...]

One Comment

  1. October 9th, 2007
    10:20 am

    Small Business Internet Marketing said:

    Local search competition continues to grow rapidly.

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