Ever wanted to get coupon offers sent to your phone as you walk down the aisle in a grocery store? Perhaps not, but for those that are interested, Modiv Media offers promotions for on-the-go shoppers.
The Boston, Mass. company has also partnered with Subway and Stop & Shop, and has various niche offerings, like an application shoppers can use to make deli orders in a store to avoid waiting in line.
The $8 million funding was provided by Ignition Partners, Oak Investment Partners and SeaPoint Ventures, all previous investors in the company.
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2 for 1: Digital coupons on mobile devices are coming » VentureBeat said:
[...] industry as a whole. Mobile coupon company Cellfire recently raised a new $12 million round while Modiv Media took $8 million for mobile marketing, including [...]