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UpDown.com, a company based in Cambridge, Mass. that lets people pretend to invest, and network socially, said it received $750,000 in additional funding from Swiss investor Joachim Schoss.
This brings its total funding to just under $1.2 million.
The company launched in September 2007 and says it has 17,502 registered members
The site gives members $1,000,000 in virtual money to invest, and says it improves peoples’ investment skills through collaboration, competition and aggregated wisdom.
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results.