TheUnFunded asks entrepreneurs: You can dish it out, but can you take it?

[Updated: It turns out TheUnFunded is even more exciting than we thought. Read the end of the article to find out more.]

index_06.jpgVenture capitalists fuming about getting badmouthed at TheFunded.com have a new online home, a place by VCs for VCs to turn the tables on entrepreneurs. The site’s name is both obvious and perfect — TheUnFunded.com.

TheFunded is a site where entrepreneurs can post their reviews of different VCs — and perhaps unsurprisingly, it’s turned into a forum for some serious venting.

TheUnFunded’s founding VC (who’s keeping his or her identity secret, just like TheFunded’s founder did for many months ) admits to feeling jealous of TheFunded’s “community and camaraderie”; he or she is also understandably unhappy with reviews declaring other VCs “nutcases”, “stupid” and “rude and arrogant.”

TheUnFunded’s membership is limited to those who work at a venture firm, so I wasn’t able to see much myself. The format seems to be what you’d expect: Members can post ratings and reviews for different startups. Initially, at least, TheUnFunded will probably be dominated by complaints and whining — of the four reviews visible on the front page, no company gets a rating higher than 2 out of 5, and comments describe founders who “wore sandals to the meeting”, appeared to be “clueless” and “hit on my receptionist.” (Note: I’m not saying that the complaints are unjustified or unamusing, I’m just saying that’s the content you’ll find.)

TheFunded has run into some problems with its similar model, which we outlined here. Basically, a number of venture firms pressured entrepreneurs — in some cases by threatening legal action — to take their bad reviews down. (At the time, we there was an argument to be made on both sides of the debate.) Could TheUnFunded’s reviewers run into trouble with litigious entrepreneurs? Possibly, although it will probably be a much smaller issue, given the imbalance of money and power between VCs and most startups.

Anyway, a site like TheUnFunded was probably inevitable, and let’s be honest — we at VentureBeat want to know what people are posting. But here’s a bit of unsolicited advice for anyone who wants to join: Look, you’ve probably got a lot of valid complaints, and you deserve to have a safe place to air them. But 99 percent of the time, the Internet really isn’t that place. Trust me on this one — email anthony@venturebeat.com instead.

[Disclosure: TheFunded and VentureBeat have a business relationship. Also, it turns out this is a giant April Fool's joke. Nice one, TechCrunch. For the record, we weren't fooled at all. At all.]

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About the Author, Anthony Ha

Anthony is VentureBeat's assistant editor, as well as its reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at anthony@venturebeat.com. You can also follow Anthony on Twitter.

  • It scares me that VC's could be posting negative comments on my performance. You cannot tell me that if I do a smashup job they will post it on there, but if I am overly nervous and bomb it, I bet I would be on the site in less than 15 minutes.

    It is comparable to being blacklisted on Google's search listings, there is quite a bit at risk.

    Chris Mancini
    http://www.propertystampede.com
  • Anthony Ha
    Chris: Did you read our disclaimer?
  • anthropocentric
    April Fools. What VC would do this?
  • TechCrunch has been perpetuating several April Fools items, including their own. They got me with this one.

    Have to say, though, very convincing.
  • Anthony Ha
    Mark -- Yeah, it's one of those things that seems really unconvincing in retrospect, yet I spent a decent portion of the afternoon talking about it with other VentureBeat writers and putting this article together.

    Oops.
  • @Anthony:

    You wrote: "April Fools. What VC would do this?"

    VCs and IPO underwriters always talk to each other before hiring a CEO to take a company public or funding some startup.

    There is in fact a Virtual "The UnFunded" going on email channels.

    ')
  • Correction: my reply was a follow up to anthropocentric not Anthony.

    And I guess I need to clarify that what I was referring to falls under "reference checking" not defaming, i.e. candid but not demeaning.

    :)
  • Jason
    I think this site could easily backfire for VCs. I doubt that VCs would openly discuss entrepreneurs on such a website.

    If you ever had the privilege of having some more behind-the-curtain encounters with some of the very best VCs, you would know that the very best are very secretive (especially among their peers) about their encounters. Rarely have I heard of a VC signing on a deal because of good reputation from another VC (why didn't that VC invest in that idea then himself?).

    Remember how arrogant Larry and Sergey were when they pitched Google? Remember how many VCs turned them down before they got their first round of capital? VCs never regret turning down a bad idea, but they do regret turning down great opportunities. If this site keeps track of such mistakes, I bet there are a lot of investors (LPs that is) who would want a database of that. Even better if VCs offer that information themselves.

    Depending on the amount of comments, I would also assume that the whole image of VCs always being so super busy and engaged about their portfolio companies would change. I would take it as a red flag should a VC tell me that he was late for a meeting because he had to write his comments on theunfunded.com.

    It is not in a VC's interest to burn bridges with any entrepreneur. The opposite is actually the case. Who knows? Maybe the entrepreneurs need a second funding later on or maybe they changed their idea and are on to something big?

    So, after all, a nice April's Fool's joke, but if you had a clearer mindset about the real landscape you would have probably identified that joke earlier (no offense VentureBeat, TC had me on this as well for some minutes :-)
  • Anthony Ha
    Jason -- Fair enough. But if I've learned one thing at VentureBeat, it's this: Even if an idea is stupid, it might still get funding.
  • @anthony - I cannot believe I did not notice that disclaimer at the bottom...I feel like an idiot...

    Chris
  • @Chris You're not the only one.