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YouTube doesn’t quite fit the Christian ideal of humbleness, now does it? Offering a dose of higher power — and, we hope, more inspired acting — than can be found on YouTube, GodTube is reaching out to the world’s two billion or so Christians.
Given that market size, the $30 million funding that paidContent is reporting doesn’t seem quite as large. GodTube gives an outlet to churches, missionary services and others who want to spread their message, and is also dabbling in social networking.
Religious sites seem to be a trend on the rise, as we reported last year. However, there’s one worrying detail for Godtube — following a traffic spike last year, the site’s monthly visitor count appears to have leveled off at under a million unique visitors a month, at least according to Compete. If Compete’s numbers are even remotely accurate, GodTube has a steep hill to climb (or sea to part) to live up to the $150 million valuation paidContent suggests.
The funding was provided by GLG Partners. GodTube previously took $2.5 million from private investors.
VentureBeat’s VB Insight team is studying marketing analytics...
Chime in here, and we’ll share the results.