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Data warehousing startup SenSage has raised a $15 million round of funding led by new backer FTVentures.
The San Francisco company performs “log management”; In other words, it collects and stores data about a company’s online and IT activities, and that data can later be used for legal compliance, security and systems management. SenSage’s software is being used for a variety of purposes, including fraud detection by analyzing bank transactions, or sorting through call records for compliance.
As the need for this kind of data grows, and as the amount of data available increases too, the market for SenSage and similar companies appears to be booming.
The round also includes new investor Sand Hill Capital and existing investors Sierra Ventures, Canaan Partners and Mitsui Ventures.