As of last night there were 802 total applications available in Apple’s App Store for the iPhone and iPod Touch. Of those, 393 or a full 49 percent were classified in either the “Games” or “Entertainment” categories, according to data put together by Medialets.
While that may not seem like a big surprise, remember that the iPhone was not built to be a gaming machine. Yet those are the apps people are buying and those are the apps people are making. Having already tried out several of the games myself, I can tell you first hand — there’s a future in iPhone/iPod Touch games.
Some other interesting data as illustrated in the chart below shows that 22.7 percent of all apps are free, with another 23.8 percent costing just $0.99. Only 5.6 percent are selling over the $9.99 mark.
Medialets is focused on providing ads for applications running on the iPhone and gathering metrics. They also have a great breakdown of the top apps by several metrics including paid/non-paid, rating and price. Find that chart here.
VentureBeat is studying mobile marketing automation
, and we’ll share the data.