Google buys Korean blogging software platform TNC, one of first purchases in Asia

Google has reportedly acquired its first Korean company, a blogging software company in Korea called TNC (Tatter and Company), for an undisclosed amount of money.

TNC founder, Chang Kim, blogged about the purchase tonight. He blogs at Web20Asia.com, but his main job is co-CEO of TNC. He said it is one of the first Google acquisitions in Asia.

[Update: Google confirmed the deal Friday morning, saying it wants to "broaden its portfolio of locally-focused products, further encourage creation of openly accessible user-generated content, and improve search experiences of Korean users." In a statement, it also said it will add "additional resources, via acquisition or otherwise."]

Kim emailed us a link to his blog about it and here’s a relevant paragraph on the details:

…think of TNC as Korea’s Automattic - a company that develops a cool blogging platform that’s favorited by the nation’s A-list bloggers, and also works closely with the open source community. Despite the danger of sounding too self-important, I would say our company was a fairly good acquisition target for Google. First, we had a killer product: Our previous work, Tistory blog service (now property of Daum as we sold the service to the Korea’s #2 portal), made to the top 10 Korean web destination in less than a year from launch, showing some 30,000% growth over the initial 8 months. While other blog services seem to be exploring the idea of integrating social networks with blogs only lately, our new blog service Textcube (link in Korean) had already implemented the feature much earlier. Secondly, we have great engineering talents. Many of our software engineers hail from the nation’s leading comp sci programs, such as KAIST.

TNC says it provides professional blogging software and services to more than 400,000 users, including 65 of Korea’s top 100 bloggers (as of the first half of 2007). The company received an undisclosed amount of funding from Softbank Ventures’ Ranger Fund, which invests in Web startups.

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About the Author, Matt Marshall

Matt Marshall is editor and CEO of VentureBeat.

  • WTL
    um ... that's a Korean celebrity ...

    the guy said on his blog underneath the photo that "By the way, that's not me in the picture" ...
  • Yes, that's why I was also curious about the "pictured left" thing in the post. Besides, I am also under impression that the CEO is actually a guy from a phrase on his blog "In Korea, all men must serve in the army for several years, but instead I ended up at an internet company called Nextel through a special program for people with IT or other skills." So I guess the girl's photo on the blog is more intended to show how beautiful Korea can be :)
  • parksobong
    haha it's difficult to determine gender from korean names as it is.
  • Hey Matt, obviously my sense of homour misled you to think I was a pretty girl. :) Well, if I looked that great, I would probably working in a different line of business..
  • Also to be clarified is that the company was originally founded by Chester Roh, not me, as said on my blog. Thanks!
  • Wow, cute gal and now that young lady is probably a multi-millionaire. I bet she can already retire and live the good life. I gotta get smart and learn some programming.
  • Thanks, Very interesting read, you should be proud of your blog.

    Your website is very nicely designed, I have already bookmarked it.
  • Here's another link to a post from a Korean native's perspective on the deal. Might be interesting to you.

    http://technokimchi.com/entry/Breaking-News-Goo...
  • Thanks Matt for this great article, I’ve been really enjoying checking up your posts from time to time. Looking forward to see your future posts :)
  • This is truly a great read for me!! I love the quality information and news your blog provides :) I have you bookmarked to show this to my brother!
    Thanks,
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  • This is truly a great read for me!! I love the quality information and news your blog provides :) I have you bookmarked to show this to my brother!
    Thanks,
    Promotional Products
  • Thanks for this post, my friend will be so exciting to check this. I really appreciate your work over here :)
  • This is exactly what I was looking for. Thanks for sharing this great article! That is very interesting :) I love reading and I am always searching for informative information like this! You are bookmarked!
  • Suzanne
    Chang-Can I please get your email address?
  • Looks like a great way to get new blog technology.
  • An interesting move into the asian marketing place by google.
  • Despite the danger of sounding too self-important, I would say our company was a fairly good acquisition target for Google. Webmaster Services
  • Thanks Matt very interesting read, Interesting to see them move into the hip Korean blogging marketing.
  • Quite exciting if true, but also another potentially fraught legal path for Google and YouTube to walk down.
  • Thats a great news google is always beyond to explore new treasure coves and make it self more powerful.