Outshouts is launching a web site today that lets you make comments on videos and songs.
The Menlo Park, Calif.,-based company did a quiet launch in July 2008 and traffic has grown to more than 300,000 visits a month and two million page views. Today is the official launch. Other social media sites that compete with Outshouts include Slide, RockYou and Animoto. Of course, YouTube is another big video-sharing site, but it’s not so easy to use to create video introductions to the funny videos you’re sharing.
Outshouts hopes to go beyond the mainstay of those sites — animated photos, voice messaging and slide shows. You can use it to find, play, and save videos or songs from the web and personalize them with your own intro message with a webcam or phone. You can send it to someone or embed the video in your MySpace or Facebook profile. To record a message on a video, you click select, record a message with a webcam or phone, and then send it off to any email address or mobile phone.
Outshouts finds millions of videos already on the web via its search engine. Here are a few videos that show what people are doing with it: a birthday song, heckling a friend, or promoting a cause. The company, formed in October, 2007, has four employees and has been self-funded to date. It expects its revenues to come from ads, affiliate programs, consumer paid accounts, and a professional version of Outshouts for sales and marketing people.
The company says more than 500,000 Outshouts have been sent, shared, played and embedded in the last 60 days.
Our upcoming GrowthBeat event — August 5-6 in San Francisco — is exploring the data, apps, and science of successful marketing. Get the scoop here, and grab your tickets before they're gone!