Music fans love The Beatles. Music fans love the iPod. Perhaps more importantly, Apple chief executive Steve Jobs loves The Beatles and the iPod. Yet still, The Beatles’ music is missing from Apple’s iTunes store. So Bloomingdale’s has a way around that.
For the low, low price of $795.00, the department store will sell you what it’s calling the “Limited Edition Ultimate Collector’s Box: Beatles iPod Set.” No, it’s not an iPod that comes with all The Beatles’ catalog pre-installed. Instead, you get 16 Beatles’ CDs which you can rip (turn into MP3 files) yourself and put on a new 120 gigabyte iPod etched with the Beatles’ logo on the front and apparently the famous Abbey Road scene on the back.
But that’s not all.
Order now and you also will receive a carrying case for the whole collection and an engraved guitar pick. But you better act quick, as Bloomingdale’s will sell only 2,500 of these sets — each one individually numbered.
Is this a good deal? No. Buying all these things separately would be at least a few hundred dollars cheaper.
This is just Bloomingdale’s playing on fans’ desire to get one of the most popular bands of all-time on their iPods since Jobs and The Beatles can’t seal the deal for whatever reason. Last year, Former Beatle Paul McCartney said that he expected The Beatles’ catalog to be available digitally sometime before the end of this year. That end is quickly approaching.
Unless Apple is willing to put the catalog in the store without much song and dance (unlikely), expect it not to happen until 2009.
Or, when I’m 64.
VentureBeat’s VB Insight team is studying project management...
Chime in here, and we’ll share the results