Redesigned Google Reader is prettier, less guilt-inducing


Google Reader, the search giant’s site for reading RSS feeds, unveiled its redesigned layout today. Most significantly, it’s just plain prettier and easier to navigate — the rounded corners have been squared, the page is colored with a softer palette and each section is now collapsible, meaning you can hide things that you’re not interested in.

Apparently, there were lots of folks who thought Reader’s old layout was a drag — hence the interest, for example, in Helvetireader, a skin that cleans up Reader’s design. I actually liked the old look, but even I will admit that the new design is a lot cleaner.

The new version of Reader lets you avoid that moment familiar to many users when you log in and feel a pang of guilt and terror as you see hundreds or thousands of unread news articles. Now you can turn unread counts off, so you won’t actually know how hopelessly behind you are on your reading. (Me, I prefer using the “mark all as read” button.)

Finally, the redesign improves a couple of Reader features that I haven’t actually used much: The “friends’ shared items” section is now more prominent because it has a separate navigation menu, and the suggested feed bundles, which were previously assembled manually, are now automated, allowing them to grow more quickly.

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About the Author, Anthony Ha

Anthony is VentureBeat's assistant editor, as well as its reporter on enterprise technology, cloud computing, and tech policy. Before joining VentureBeat in 2008, Anthony worked at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing. He attended Stanford University and now lives in San Francisco. Reach him at anthony@venturebeat.com. You can also follow Anthony on Twitter.

  • cbeatz
    Very nice redesign! But I’m still waiting for subfolders. Please Google, I beg you, make my life easier. Seriously, I BEG YOU!!!!!!
  • One of my favoritest things about my RSS reader is being able to log in, see hundreds of unread items and just mark them all read, sight unseen.

    Talk about guilt-free. I sure can't do that with my email inbox.
  • What are you talking about? Sure you can!
  • Nice.
    A closed source reader that could have many more features if it were Open Source.

    We also have a reader. It has most of the same features that the big Google pr machine is pushing and a few that they do not have but will probably copy.

    We are going to release our reader into Open Source.


    Some adelph.us Reader Features

    * Feed Reader tightly integrated into adelph.us social communication platform
    * Easy to use and intuitive user interface
    * Add feeds from an existing OPML file
    * Add rss/atom feeds as well as feeds from existing social services
    * Share feed items with a note ( Public, Private, Friend (s), Group(s) )
    * Email feed items with a note
    * Tag feed item
    * Tag Feed
    * Re Publish feed item to blog
    * Re Publish entire feed to blog
    * Tabbed feed viewing
    * Feed viewing options (Bottom, Right, Hide)
    * Integrated feed search
    * Latest feeds section (Shows feeds from the last 1 hour, 2 hours, 5 hours)
    * Full integration with “Conversations” micro blogging service.
    * Feeds can be pushed to member created channels
    * Push Feeds to twitter
  • yes new layout is good. but I would like to have more options to control output page(shared items) like customizing url, screen layout to add widgets(like blogs), and comments options for my friends to comment on my shared stories/news (again like posts),.. and based on site/links i share..either whole post is published or online few/headlines, i would like to control that as well. those would be much useful & cooler.
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